Soulgood™ is an award-winning vegan restaurant, food truck, plant-based catering and health education company. Dallas Observer awarded us the Best Food Truck in Dallas in 2018, beating out all other food trucks for the title.
January 17, 2022, we opened our flagship vegan cafe in partnership with Chartwells Higher Education on the campus of Texas Woman's University. We are opening 7 new Soulgood Express restaurants inside Kroger and Ralph's across Texas, California and Florida beginning November 2022.
Soulgood offers plant-based twists on classic American dishes, including tacos, burgers, pancakes, and, in true Dallas-style, a Cowboy Bowl with vegan southwest chili and sour cream — all popular with meat-eaters and flexitarians alike.
Soulgood was created and founded by Cynthia Nevels to honor her youngest son, Tyler, who passed away due to complications of Cystic Fibrosis. Though delicious food underpins the success of her truck, Nevels keeps its mission at the heart of the business. She donates five percent of every purchase to the Cystic Fibrosis Foundation through the Soulgood Cares program.
When Tyler was diagnosed with the genetic disorder at birth, Nevels sought to find ways to help improve his quality of life in any way she could, so she began experimenting with meatless meals. Speaking to NBCDFW, the Chef Cynthia explained, “When he was going through the process of waiting for an organ transplant, I felt like the only thing that was in my control, that I could help him [with], was the food that I fed him.”
After Tyler passed away in 2015 due to CF and organ complications, Nevels was determined to help others; she compiled the recipes she’d created for Tyler and founded Soulgood. Nevels hopes that her meat-free meals can bring other families health and happiness, while keeping her son’s legacy alive.
“People thought I was crazy to start a vegan food truck in Texas but I didn’t think I was crazy,” Nevels says. She researched growing trends, noting that more and more families were interested in healthier, locally-sourced food options, and knew she was onto something.
While Soulgood’s dishes are all health-centric, Nevels is keen to ensure that each meal tastes delicious and appeals to people of all dietary preferences. “The key to it is creating foods that people can’t tell the difference, especially carnivores," she explains, “those who are looking for something that they are familiar with but less sugar, salt and fat in some instances.”
Our mission is to save the planet, its people and animals one plate at a time.
Soulgood's mission is to save the planet, people and animals one plate a time.
Our goals are to make vegan food accessible, affordable and delicious.
Our purpose is to do good work in the community to honor Tyler's legacy.
Each meal, beverage, dessert, catering or food truck reservation you make with Soulgood is used to give back to the community in some way.
We are committed to having a positive social impact in the world by donating to great causes such as the Cystic Fibrosis Foundation to help find a cure, donating plant-based foods to families in need, essential workers or emergency responders; or partnering with local school districts and universities to promote plant-based health education programs or create vegan food programs to make vegan food accessible, affordable and relatable. We serve feel good food - fast and every dollar you spend with us does good.
Visit our vegan quick service restaurant in Denton, Texas on the Texas Woman's University campus, our Soulgood Express inside your neighborhood Kroger or Ralph's, or our award-winning vegan food truck at Klyde Warren Park in Dallas.
Soulgood is a safe place to eat as we're 100% vegan and plant-based. That does not mean we're gluten-free or allergen free. It means we're committed to an animal free environment and making vegan food accessible, affordable and delicious.